Puppies, and Kittens…

Man, adverts. Everywhere you go, it’s impossible to escape their omnipresent gaze. Even in the smallest, darkest spaces, you can’t help getting caught out by a designer handbag billboard, an App-forwarded product hoard, or incur painful self-analysis upon encountering someone who appears to be a walking advert rather than an evolved bipedal.

Puppies, and Kittens…

I’ve often wondered if a class-action lawsuit against the giants of advertising could dismantle the current mediated world we live in. I mean, imagine a world where people were free of the prejudices and mental imprisonment that advertising engineers in young minds, who form their opinions of the world from the media they consume.

Puppies, and Kittens…

Now I’m not saying let’s erase all modern mediation and regress back to the Dark Ages – not at all. What I’m considering is a world where advertising isn’t so constantly in-your-face, to the point that advertisers are allowed to terrorize us with their wares at any given time or place. And while someone might respond, “Ok, drop your tech, move out the city, and make fires by rubbing twigs together,” I don’t think that’s a balanced analysis. Urban environments don’t necessitate advertising, as the lure of city comforts and dollar is already so intrinsically ingrained that they need not be advertised. Countryside environments, for that matter, may well enjoy relative lack of advertising, but could well lament the intrusions our world imposes on their resources in fuelling advertisers’ materialist-driven agendas. I guess my point is: Does there not exist a more psychically-balanced, considerate manner in which to run the world other than veritable brainwashing?

Puppies, and Kittens…

And then comes political correctness. Whoever said we must be political, let alone correct? While it may be true that people are intrinsically political, does that mean politics should necessarily be considered the ontological ombudsman around which society arranges itself? For one, consider the malevolent wave of thought-control doing global runs at present: the ‘un-gendering’ of everything, the curtailing of free thought in favor of a politically correct-driven homogenous mind, the sum of which plays directly into the hands (and coffers) of advertisers and politicians. I mean, if you cannot see the dangerous links between advertising and political correctness – how seamlessly they corral you into Single-Mind thinking – you’ve been nicely swallowed by the boundaries you’ve let them draw for you.

Puppies, and Kittens…

It’s difficult to see beyond any status quo, usually because its disciples have vested interest in whatever regime is incumbent. In respect to the ubiquitous worldwide paradigm that is advertising and politics, corporations and their public relations officers (i.e. politicians) hold the upper hand, creating and selling us ‘truth’ that naturally segues into whatever will most profitably aid their cause. It’s a paradigm-shifting thing to grasp the extent to which this elitist double-teaming has crafted the zeitgeist, and only when a critical mass of folk cognize it’s far-reaching effects will something more humanistic rise in the hearts of humankind.

Puppies… and Kittens.

 

 

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